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To stand out in today's job market and meet the increasing demand for specifically educated professional sales personnel, the School of Marketing offers a certificate in Professional Selling. This certificate is designed to enhance the essential knowledge and skills you must possess to manage sales and customer relationships, as well as give you the tools to become a top salesperson. Students will be able to obtain hands-on selling practice in our state-of-the-art Professional Sales Lab. 

Coursework: 12 hours total
MKT 330: Professional Selling
MKT 400: Advanced Professional Selling
MKT 430: Sales Management
3 credit hour relevant elective

The Marketing Analytics certificate is designed to equip students with the essential skills and knowledge required to thrive in the dynamic marketing field in the digital age. Marketing analytics is becoming increasingly relevant across nearly all industries as organizations strive to make data-driven decisions and gain a competitive advantage in the market. Students can expect to gain a deep understanding of data-driven marketing strategies and hands-on experience through this program by harnessing the power of data analytics to make informed marketing decisions, optimize marketing campaigns, and improve overall business performance.

Coursework: 12 hours total
MKT 434: Marketing Analytics (3hrs)
MIS 340 Data Visualizations (3hrs)
6 credit hours in relevant electives

Upgrade your skills and boost your resume at the same time. The Business Management certificate can help you learn how to effectively manage in today's fast-paced, progressively competitive global work environment. It is designed for those who want to progress in their careers, improve their leadership skills, and increase their level of contribution to the goals of their organizations.

Coursework: 12 hours total
MGT 364: Human Resource Management (3hrs)
MGT 495: International Management (3hrs)
MGT 375: Introduction to Entrepreneurship (3hrs)
MGT 454: Organizational Behavior (3hrs)

The Casino and Resort Management and Marketing certificate program helps students gain expertise in casino resort operations management. This certificate is designed for hospitality and tourism management students, as well as non-major business students who are interested in casino resort management and marketing careers. This certificate may also benefit gaming professionals or hospitality and tourism professionals who are seeking development opportunities and/or educators looking to re-skill and broaden their casino resort management and marketing knowledge. 

Coursework: 12 hours total
HTM 378: Casino and Resort Operations (3hrs)
HTM 472: Casino and Resort Marketing (3hrs)
6 credit hours in relevant electives

The Foundations in Accounting certificate is a 12-hour curriculum that provides foundational knowledge and skills in accounting.  The certificate program is open to current business majors and other members of the community who have an undergraduate degree from a U.S. regionally accredited institution (in any discipline) and are interested in acquiring foundational knowledge and skills in accounting.     

The number of credit hours earned for this certificate will not be adequate for CPA licensure in most states nor will BA 250 count as an accounting course for CPA licensure.  One looking at earning the credit hours required for CPA licensure is encouraged to explore the Certificate in Professional Accountancy.

Coursework: 12 hours total
ACC 323: Introduction to Intermediate Accounting (2hrs)
ACC 325: Intermediate Accounting I (3hrs)
ACC 327: Intermediate Accounting II (3hrs)
1 credit hour in relevant course
3 credit hour relevant elective

The Professional Accountancy certificate is a 24-hour curriculum that furthers student knowledge of accounting. The certificate program is open to individuals with an undergraduate degree from a U.S. regionally accredited institution who have earned a minimum of 120 university credit hours. Admission into the program requires a minimum of 30 semester hours in business courses (other than accounting), 24 of which must be upper division.

Coursework: 24 hours total
ACC 309: Accounting Information Systems (3hrs)
ACC 311: Introduction to Professional Accountancy (1hr)
ACC 323: Introduction to Intermediate Accounting (2hrs)
ACC 325: Intermediate Accounting I (3hrs)
ACC 327: Intermediate Accounting II (3hrs)
ACC 409: Auditing (3hrs)
ACC 435: Federal Income Tax Accounting (3hrs)
6 credit hours in relevant electives

A strong understanding of finance is important regardless of career path in order to manage both business and personal finances. The Personal Finance certificate focuses on the skills most important to establishing a lifetime of financial wellness. The courses focus on financial decisions most relevant to individuals or small business owners and are not intended to take the place of a finance degree for professional financial management careers. 

Coursework: 12 hours total
FIN 200: Personal Finance
FIN 380: Financial Analysis
REI 330: Real Estate Principles
FIN 392: Estate and Business Planning

In the era of a global marketplace, successful business leaders need to efficiently plan and manage both material and information flows along the entire supply chain from suppliers to consumers. The undergraduate certificate in Supply Chain Management is designed to deliver practical skills in marketing, merchandising, distribution and financial analysis. 

Coursework: 12 hours total
MKT 370: Supply Chain Management
IET 370: Operations and Logistics Concepts
6 credit hours in relevant electives

The certificate in Business Essentials was created specifically for non-business students, allowing those pursuing their dreams in other fields of study the opportunity to learn the fundamentals of business skills valued in every industry. Whether you are earning your degree in the arts, nursing, computer engineering, psychology, or another field, all students can benefit from a grounding in business principles, supplementing their area of expertise and boosting career options. This program is not to be pursued by business students. 

Coursework: 12 hours total
BA 100: Introduction of Business
FIN 200: Personal Finance
6 credit hours in relevant electives

Note: Business students are not eligible for this certificate.

This Economic Development certificate is designed to provide knowledge and skills for those currently employed or pursuing careers in economic development. The program was developed with working professionals in mind. All courses are offered in a blended format with interactive, web-based, evening classes and intense, in-person, weekend meetings. 

The main objectives of the program are to provide students with: 

• A theoretical and practical understanding of economic development, including business retention and expansion, business attraction and entrepreneurship
• The ability to practice data-driven, results-oriented economic development. 

Coursework: 12 hours total
ED 646: Business Attraction and Retention
ED 722: Economic Development Data Analytics and Theory
ED 736: Real Estate and Land Use Planning
3 credit hour relevant Economic Development elective

The Business Foundations certificate was specifically designed to provide foundational knowledge of business on a graduate level. It is ideal for people who do not have a business background but are responsible for managing people, projects and budgets in a variety of career fields. The knowledge acquired through this program is especially useful for those who wish to seek an MBA in the future.

Coursework: 12 hours total
BA 650: Marketing Foundations
BA 600: Management Foundations
BA 611: Accounting Foundations
BA 670: Finance Foundations

The Sport Security Management program is designed to provide the necessary management capabilities and knowledge needed to meet the safety and security challenges in a sport environment. This certificate is ideal for anyone who needs to acquire skills quickly to launch a new career in sport security.

Coursework: 12 hours total
SM 620: Introduction to Sport Security Management
SM 626: Threat and Risk Assessment of Sport Venues
SM 628: Sport Event Emergency Response Planning
3 credit hour relevant Sport Management elective

The Instructional Technology and Design certificate is designed to provide students the opportunity to explore the field of instructional technology and design, expand their professional development, integrate technology in the workplace, and obtain credentials for career advancement. Students from any discipline may pursue the fully online instructional technology and design certificate.

Coursework: 12 hours total
ITD 645: Technology in Education
HCD 643: Design and Development for Performance Improvement
6 credit hours in approved ITD or HCD elective